Michelle F. Weinberger
Michelle F. Weinberger
Associate Professor, Northwestern University
Verified email at - Homepage
Cited by
Cited by
Intracommunity Gifting at the Intersection of Contemporary Moral and Market Economies
MF Weinberger, M Wallendorf
The Journal of Consumer Research 39 (1), 74-92, 2012
Consuming for an imagined future: Middle-class consumer lifestyle and exploratory experiences in the transition to adulthood
MF Weinberger, JR Zavisca, JM Silva
Journal of Consumer Research 44 (2), 332-360, 2017
Consumer ethnicity three decades after: A TCR agenda
LM Visconti, A Jafari, W Batat, A Broeckerhoff, AÖ Dedeoglu, ...
Journal of Marketing Management 30 (17-18), 1882-1922, 2014
Dominant Consumption Rituals and Intragroup Boundary Work: How Non-Celebrants Manage Conflicting Relational and Identity Goals
MF Weinberger
Journal of Consumer Research, 2015
Looking in through outdoor: a socio-cultural and historical perspective on the evolution of advertising humour
MG Weinberger, CS Gulas, MF Weinberger
International Journal of Advertising 34 (3), 447-472, 2015
Publicity and advertising: what matter most for sales?
H Spotts, MG Weinbeger, MF Weinberger
European Journal of Marketing 48 (11/12), 1986-2008, 2014
How publicity and advertising spending affect marketing and company performance: Print media publicity about durable-Goods/Services brands has a stronger impact than advertising
HE Spotts, MG Weinberger, MF Weinberger
Journal of Advertising Research 55 (4), 416-432, 2015
Critical reflections on consumer identity
M Weinberger, D Crockett
Consumer culture theory, 62-84, 2018
The role of culture in advertising humor
MG Weinberger, CS Gulas, MF Weinberger
Handbook of developments in Consumer behaviour, 83-117, 2012
Having vs. Doing: Materialism, Experientialism, and the Experience of Materiality
MF Weinberger, M Wallendorf
Advances in consumer research 35, 257-261, 2008
Advertising and promotional effects on consumer service firm sales: Media ad spend and quality matter for driving restaurant sales
HE Spotts, MG Weinberger, MF Weinberger
Journal of Advertising Research 60 (1), 104-116, 2020
Gifts: intertwining market and moral economies and the rise of store bought gifts
MF Weinberger
Consumption Markets & Culture 20 (3), 245-257, 2017
The platformed money ecosystem: Digital financial platforms, datafication, and reimagining financial well‐being
AE Ekpo, J Drenten, PA Albinsson, S Anong, S Appau, L Chatterjee, ...
Journal of Consumer Affairs 56 (3), 1062-1078, 2022
The multifaceted nature of gift-giving: spanning multiple perspectives, motives, orientations, and stages
J Givi, E Williams, N Chen, FE Petersen, T Lowrey, R Ganesh Pillai, ...
ACR North American Advances, 2021
Consumption Rituals and the Complexities of Institutional Resistance
MF Weinberger
Advances in Consumer Research 42, 123-129, 2014
Cultural Knowledge and Resources: Three Studies on the Role of Cultural Knowledge in Consumption
M Weinberger
The University of Arizona., 2009
The Cultural Knowledge Perspective: Insights on Resource Creation for Marketing Theory, Practice, and Education
MF Weinberger, RF Lusch
Journal of Macromarketing 43 (1), 48-60, 2023
The role of paid media, earned media, and sales promotions in driving marcom sales performance in consumer services
HE Spotts, MG Weinberger, AG Assaf, MF Weinberger
Journal of Business Research 152, 387-397, 2022
Cultural Systems of the Food Supply Chain
E Baskin, MF Weinberger
Journal of Business Anthropology 11 (1), 147-157, 2022
Informed by the Past, Stuck in the Present, and Imagining the Future: A Sociological Perspective on Identity Consumption in Emerging Adulthood
MF Weinberger, J Zavisca, JM Silva
Consumer Culture Theory Conference, 2015
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