Ioannis Kareklas

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	All	Since 2018
Citations	1241	972
h-index	14	13
i10-index	15	15

260

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195

201420152016201720182019202020212022202317 51 67 117 108 145 177 222 257 62

Co-authors

Darrel MuehlingProfessor of Marketing, Washington State UniversityVerified email at wsu.edu
Jeffrey R. CarlsonAssociate Professor of Marketing, University of RichmondVerified email at richmond.edu
T.J. WeberAssociate Professor of Marketing, Orfalea College of BusinessVerified email at calpoly.edu
Robin A. CoulterProfessor of Marketing, University of ConnecticutVerified email at business.uconn.edu
Brunel, Frederic F.Boston UniversityVerified email at bu.edu
Jeff JoiremanProfessor, Department of Marketing and International Business, WSUVerified email at wsu.edu
Maxim PolonskyKeck Graduate InstituteVerified email at kgi.edu
Brian GillespieAssociate Dean and Associate Professor of Marketing, Montana State UniversityVerified email at montana.edu
Skyler KingAssociate Professor of Marketing, Weber State UniversityVerified email at weber.edu
Berna DevezerAssociate Professor of Marketing, University of IdahoVerified email at uidaho.edu
Eric SpangenbergPaul Merage School of Business, University of California IrvineVerified email at uci.edu
David SprottDrucker School of ManagementVerified email at cgu.edu
Andrew T. GlosterUniversity of BaselVerified email at unibas.ch
Maria KareklaUniversity of CyprusVerified email at ucy.ac.cy
Bruce PinkletonWashington State UniversityVerified email at wsu.edu
Ismail KarabasAssistant Professor of Marketing, Murray State UniversityVerified email at murraystate.edu
JOHN B FORDProfessor of Marketing and International Business and Eminent ScholarVerified email at odu.edu
Kim SheehanUniversity of OregonVerified email at uoregon.edu

Ioannis Kareklas

Associate Professor and Chair of Marketing, University at Albany, State University of New York

Verified email at albany.edu - Homepage

Prosocial Behavior Advertising Effectiveness Sensory Perception Meta-analysis


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“I eat organic for my benefit and yours”: Egoistic and altruistic considerations for purchasing organic food and their implications for advertising strategists I Kareklas, JR Carlson, DD Muehling Journal of advertising 43 (1), 18-32, 2014	346	2014
Reexamining health messages in the digital age: A fresh look at source credibility effects I Kareklas, DD Muehling, TJ Weber Journal of advertising 44 (2), 88-104, 2015	177	2015
To emoji or not to emoji? Examining the influence of emoji on consumer reactions to advertising G Das, HJD Wiener, I Kareklas Journal of Business Research 96, 147-156, 2019	149	2019
The role of regulatory focus and self-view in “green” advertising message framing I Kareklas, JR Carlson, DD Muehling Journal of Advertising 41 (4), 25-39, 2012	139	2012
Remembering the good old days: The moderating role of consumer affective state on the effectiveness of nostalgic advertising G Zhao, DD Muehling, I Kareklas Journal of Advertising 43 (3), 244-255, 2014	80	2014
Judgment is not color blind: The impact of automatic color preference on product and advertising preferences I Kareklas, FF Brunel, RA Coulter Journal of Consumer Psychology 24 (1), 87-95, 2014	78	2014
A meta-analytic synthesis of the question–behavior effect ER Spangenberg, I Kareklas, B Devezer, DE Sprott Journal of Consumer Psychology 26 (3), 441-458, 2016	57	2016
Fitting product placements: Affective fit and cognitive fit as determinants of consumer evaluations of placed brands B Gillespie, DD Muehling, I Kareklas Journal of Business Research 82, 90-102, 2018	40	2018
The effect of color and self-view priming in persuasive communications I Kareklas, DD Muehling, S King Journal of Business Research 98, 33-49, 2019	29	2019
Images paired with concrete claims improve skeptical consumers’ responses to advertising promoting a firm’s good deeds J Joireman, RL Liu, I Kareklas Journal of Marketing Communications 24 (1), 83-102, 2018	27	2018
Addressing the texting and driving epidemic: Mortality salience priming effects on attitudes and behavioral intentions I Kareklas, DD Muehling Journal of Consumer Affairs 48 (2), 223-250, 2014	24	2014
The phenomenon of treatment dropout, reasons and moderators in acceptance and commitment therapy and other active treatments M Karekla, P Konstantinou, M Ioannou, I Kareklas, AT Gloster Clinical Psychology in Europe 1 (3), 1-36, 2019	20	2019
The impact of review valence and awareness of deceptive practices on consumers’ responses to online product ratings and reviews I Karabas, I Kareklas, TJ Weber, DD Muehling Journal of Marketing Communications 27 (7), 685-715, 2021	17	2021
Parental mediation in the digital era: Increasing children’s critical thinking may help decrease positive attitudes toward alcohol ML Radanielina Hita, I Kareklas, B Pinkleton Journal of Health Communication 23 (1), 98-108, 2018	16	2018
How unsponsored, online user-generated content impacts consumer attitudes and intentions toward vaccinations TJ Weber, DD Muehling, I Kareklas Journal of Marketing Communications 27 (4), 389-414, 2021	13	2021
A Meta-analytic review of racial similarity effects in advertising I Kareklas, M Polonsky ACR North American Advances, 2010	6	2010
A quantitative review and extension of racial similarity effects in advertising I Kareklas University of Connecticut, 2010	6	2010
How does skinny sell?: Body size and pricing effects on advertising effectiveness and body esteem M Polonsky, I Kareklas ACR North American Advances, 2011	3	2011
The effects of implicit color preference and implicit racial preference on implicit attitude towards the ad I Kareklas, R Coulter ACR North American Advances, 2009	3	2009
Supplementary materials to “The phenomenon of treatment dropout, reasons and moderators in Acceptance and Commitment Therapy and other active treatments: A meta-analytic review” M Karekla, P Konstantinou, M Ioannou, I Kareklas, AT Gloster PsychOpen GOLD, 2019	2	2019

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