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Darrell Goudge
Darrell Goudge
Verified email at uco.edu
Title
Cited by
Cited by
Year
Modeling specialty store customers’ buy/no-buy decisions
D Goudge, MC Good, MR Hyman, G Aguirre
International Journal of Retail & Distribution Management 45 (12), 1260-1276, 2017
172017
Teaching ethics to marketing and logistics majors: A transformative learning experiment
G Aguirre, MR Hyman, D Goudge, S Genchev, A Carrell, C Hamilton
Journal of Education for Business 92 (3), 121-128, 2017
92017
The country of origin effects in newly emerging eastern european countries: a Macedonian consumer study
D Goudge, B Ivanov
Research Paper, 1-8, 1999
61999
Post-purchase return intent: The influence of utilitarian and hedonic utilities
D Goudge, T Tran, S Genchev
Advances in Marketing, 134, 2010
42010
A Transportation Industry Scale for the Measurement of Customer Service
D Goudge, S Strasser
Journal of the Transportation Research Forum 29 (2), 254-264, 1989
21989
How to pay the transporter: The effect of type of contracts on optimal logistics decisions
TV Tran, S Genchev, D Goudge
Patrick D. Fountain 67, 2014
12014
THE PURITANS’VISION AND MODERN MARKETING SUCCESS
MR Hyman, Q Yan, G Aguirre, D Goudge
MUSTANG JOURNAL OF MANAGEMENT & MARKETING VOLUME 5 (FALL, 2014), 44, 2014
12014
The Influence of Utilitarian and Hedonic Utilities on Post-Purchase Return Intent
D Goudge, T Tran, S Genchev
Journal of Marketing Perspectives Volume I, 28, 2015
2015
The Marketplace as a Moderator of the Country of Origin Effect
D Goudge, B Ivanov
Proceedings of the 2000 Academy of Marketing Science (AMS) Annual Conference …, 2014
2014
LOGISTICS AND SUPPLY CHAIN MANAGEMENT
GC Aguirre, D Goudge
Patrick D. Fountain, 57, 2014
2014
Model Of The Effect Of Country Of Origin On The Buyer Decision Making Process
D Goudge, B Ivanov
2000
A process model of the effect of retail specialty store salesperson-customer orientation on customer buying behavior and satisfaction
DL Goudge
New Mexico State University, 1994
1994
BRANDCOP: A MULTI-ITEM SCALE TO MEASURE BUYER BEHAVIOR IN THE INTERNATIONAL MARKETPLACE
B Ivanov, D Goudge, JP Camey
THE LONGEVITY EFFECT ON KOREAN-AMERICAN CONSUMER COUPON USAGE?
D Goudge, MH Kim
Call for Papers, 0
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Articles 1–14