Katja Hutter
Katja Hutter
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The impact of user interactions in social media on brand awareness and purchase intention: the case of MINI on Facebook
K Hutter, J Hautz, S Dennhardt, J Füller
Journal of Product & Brand Management, 2013
Why co‐creation experience matters? Creative experience and its impact on the quantity and quality of creative contributions
J Füller, K Hutter, R Faullant
R&D Management 41 (3), 259-273, 2011
Communitition: The tension between competition and collaboration in community‐based design contests
K Hutter, J Hautz, J Füller, J Mueller, K Matzler
Creativity and innovation management 20 (1), 3-21, 2011
User roles and contributions in innovation-contest communities
J Füller, K Hutter, J Hautz, K Matzler
Journal of management information systems 31 (1), 273-308, 2014
Let users generate your video ads? The impact of video source and quality on consumers’ perceptions and intended behaviors
J Hautz, J Füller, K Hutter, C Thürridl
Journal of Interactive Marketing 28 (1), 1-15, 2014
Virtual worlds as knowledge management platform–a practice‐perspective
J Mueller, K Hutter, J Fueller, K Matzler
Information Systems Journal 21 (6), 479-501, 2011
Consumers' creative talent: Which characteristics qualify consumers for open innovation projects? An exploration of asymmetrical effects
J Füller, K Matzler, K Hutter, J Hautz
Creativity and Innovation Management 21 (3), 247-262, 2012
Falling short with participation—different effects of ideation, commenting, and evaluating behavior on open strategizing
K Hutter, BA Nketia, J Füller
Long Range Planning 50 (3), 355-370, 2017
Machiavellianism or morality: which behavior pays off in online innovation contests?
K Hutter, J Füller, J Hautz, V Bilgram, K Matzler
Journal of management information systems 32 (3), 197-228, 2015
Innovation labs from a participants' perspective
F Fecher, J Winding, K Hutter, J Füller
Journal of business research 110, 567-576, 2020
Firestorms: Modeling conflict diffusion and management strategies in online communities
F Hauser, J Hautz, K Hutter, J Füller
The Journal of Strategic Information Systems 26 (4), 285-321, 2017
Open strategy–a new strategy paradigm?
K Matzler, J Füller, B Koch, J Hautz, K Hutter
Strategie Und Leadership: Festschrift Für Hans H. Hinterhuber, 37-55, 2014
How to establish an online innovation community? the role of users and their innovative content
J Hautz, K Hutter, J Fuller, K Matzler, M Rieger
2010 43rd Hawaii International Conference on System Sciences, 1-11, 2010
Ready or not: Managers’ and employees’ different perceptions of digital readiness
A Gfrerer, K Hutter, J Füller, T Ströhle
California Management Review 63 (2), 23-48, 2021
Crowdsourcing for goodness sake: impact of incentive preference on contribution behavior for social innovation
J Füller, K Hutter, M Fries
Interdisciplinary approaches to product design, innovation, & branding in …, 2012
Open innovation: Actors, tools, and tensions
AS Huff, KM Möslein, R Reichwald, T Lackner, Y Doz, R Gröger, ...
MIT Press, 2013
Social brand value and the value enhancing role of social media relationships for brands
J Füller, R Schroll, S Dennhardt, K Hutter
2012 45th Hawaii International Conference on System Sciences, 3218-3227, 2012
Section 2: Management in firms and organizations: Open innovation in small and micro enterprises
K Hutter, J Hautz, K Repke, K Matzler
Problems and Perspectives in Management 11 (1), 12-22, 2013
Reciprocity vs. free‐riding in innovation contest communities
W Kathan, K Hutter, J Füller, J Hautz
Creativity and Innovation Management 24 (3), 537-549, 2015
The role of professionalism in innovation contest communities
J Füller, K Hutter, J Hautz, K Matzler
Long Range Planning 50 (2), 243-259, 2017
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