| Managing stakeholders a tourism planning model ET Sautter, B Leisen Annals of tourism research 26 (2), 312-328, 1999 | 1441 | 1999 |
| Image segmentation: the case of a tourism destination B Leisen Journal of services marketing 15 (1), 49-66, 2001 | 1009 | 2001 |
| Research in online and blended learning in the business disciplines: Key findings and possible future directions JB Arbaugh, MR Godfrey, M Johnson, BL Pollack, B Niendorf, W Wresch The Internet and Higher Education 12 (2), 71-87, 2009 | 457 | 2009 |
| Linking the hierarchical service quality model to customer satisfaction and loyalty B Leisen Pollack Journal of services marketing 23 (1), 42-50, 2009 | 380 | 2009 |
| Cross‐national assessment of service quality in the telecommunication industry: evidence from the USA and Germany B Leisen, C Vance Managing Service Quality: An International Journal 11 (5), 307-317, 2001 | 212 | 2001 |
| Customer portfolio development: Modeling destination adopters, inactives, and rejecters B Court, RA Lupton Journal of Travel Research 36 (1), 35-43, 1997 | 202 | 1997 |
| Antecedents and consequences of trust in a service provider: The case of primary care physicians B Leisen, MR Hyman Journal of Business Research 57 (9), 990-999, 2004 | 183 | 2004 |
| The effects of organizational culture and market orientation on the effectiveness of strategic marketing alliances B Leisen, B Lilly, RD Winsor Journal of Services Marketing 16 (3), 201-222, 2002 | 171 | 2002 |
| The nature of the service quality and satisfaction relationship: Empirical evidence for the existence of satisfiers and dissatisfiers B Leisen Pollack Managing Service Quality: An International Journal 18 (6), 537-558, 2008 | 159 | 2008 |
| Nomological validity of the Net Promoter Index question BL Pollack, A Alexandrov Journal of Services Marketing 27 (2), 118-129, 2013 | 84 | 2013 |
| An improved scale for assessing patients' trust in their physician B Leisen, MR Hyman Health marketing quarterly 19 (1), 23-42, 2001 | 84 | 2001 |
| Gaining confidence and competence through experiential assignments: An exploration of student self-efficacy and spectrum of inquiry BL Pollack, B Lilly Marketing Education Review 18 (2), 55-66, 2008 | 65 | 2008 |
| Combating product counterfeiting: An investigation into the likely effectiveness of a demand-oriented approach B Leisen, A Nill American Marketing Association. Conference Proceedings 12, 271, 2001 | 54 | 2001 |
| Customers' perception of expensiveness and its impact on loyalty behaviors B Leisen, E Prosser Services marketing quarterly 25 (3), 35-52, 2004 | 47 | 2004 |
| A broadened sales curriculum: Exploratory evidence B Leisen, MJ Tippins, B Lilly Journal of Marketing Education 26 (3), 197-207, 2004 | 31 | 2004 |
| Effects of exit barriers on word of mouth activities B Leisen Pollack Journal of Services Marketing 31 (6), 512-526, 2017 | 27 | 2017 |
| A review of research methods in online and blended business education: 2000-2009 JB Arbaugh, A Hwang, BL Pollack Student satisfaction and learning outcomes in e-learning: An introduction to …, 2011 | 19 | 2011 |
| Container with elevating inner wall BL Pollack, MA Ludka, AA Popple US Patent 8,627,987, 2014 | 17 | 2014 |
| Mechanism connecting environmental friendliness to service loyalty: The role of positive customer emotions and satisfaction LP Birgit Services Marketing Quarterly 40 (2), 157-171, 2019 | 16 | 2019 |
| Green service attributes and amplifiers of the warm emotions evoked by them B Leisen Pollack Journal of Service Theory and Practice 31 (4), 512-533, 2021 | 14 | 2021 |
