| Association between perceived risk and training in the construction industry I Rodríguez-Garzón, V Lucas-Ruiz, M Martínez-Fiestas, A Delgado-Padial Journal of Construction Engineering and Management 141 (5), 04014095, 2015 | 72 | 2015 |
| A psychophysiological approach for measuring response to messaging: How consumers emotionally process green advertising M Martínez-Fiestas, MIV Del Jesus, J Sánchez-Fernández, ... Journal of Advertising Research 55 (2), 192-205, 2015 | 55 | 2015 |
| Neural effects of environmental advertising: An fMRI analysis of voice age and temporal framing LA Casado-Aranda, M Martínez-Fiestas, J Sánchez-Fernández Journal of Environmental Management 206, 664-675, 2018 | 52 | 2018 |
| El riesgo percibido por el trabajador de la construcción:¿ qué rol juega el oficio? I Rodríguez Garzón, M Martínez-Fiestas, M López Alonso Revista de la Construcción 12 (3), 83-90, 2013 | 44 | 2013 |
| Together or separately? Direct and synergistic effects of Effectuation and Causation on innovation in technology-based SMEs J Alzamora-Ruiz, M del Mar Fuentes-Fuentes, M Martinez-Fiestas International Entrepreneurship and Management Journal, 1-27, 2021 | 40 | 2021 |
| The processing of price during purchase decision making: Are there neural differences among prosocial and non-prosocial consumers? CAG Medina, M Martinez-Fiestas, MI Viedma-del-Jesús, LAC Aranda Journal of Cleaner Production 271, 122648, 2020 | 32 | 2020 |
| Detecting salient themes in financial marketing research from 1961 to 2010 F Muñoz-Leiva, J Sánchez-Fernández, FJ Liébana-Cabanillas, ... The Service Industries Journal 33 (9-10), 925-940, 2013 | 30 | 2013 |
| Why people participate in collaborative consumption: An exploratory study of motivating factors in a Latin American economy J Alzamora-Ruiz, C Guerrero-Medina, M Martínez-Fiestas, ... Sustainability 12 (5), 1936, 2020 | 28 | 2020 |
| Is it an error to communicate CSR Strategies? Neural differences among consumers when processing CSR messages CAG Medina, M Martínez-Fiestas, LAC Aranda, J Sánchez-Fernández Journal of Business Research 126, 99-112, 2021 | 25 | 2021 |
| Perception of occupational risk of firefighters in Quito (Ecuador) I Rodríguez-Garzón, M Martínez-Fiestas, A Delgado-Padial, V Lucas-Ruiz Fire technology 52, 753-773, 2016 | 22 | 2016 |
| El riesgo percibido y la gestión de la seguridad I Rodríguez Garzón, M Martínez Fiestas, Á López Cuellar Revista de la Universidad industrial de Santander. Salud 47 (1), 23-32, 2015 | 19 | 2015 |
| Firefighter perception of risk: A multinational analysis M Martinez-Fiestas, I Rodríguez-Garzón, A Delgado-Padial Safety science 123, 104545, 2020 | 17 | 2020 |
| Analysis of perceived risk among construction workers: a cross-cultural study and reflection on the Hofstede model M Martinez-Fiestas, I Rodríguez-Garzón, A Delgado-Padial, V Lucas-Ruiz International journal of occupational safety and ergonomics 23 (3), 307-317, 2017 | 15 | 2017 |
| An exploratory analysis of perceived risk among construction workers in three Spanish-speaking countries I Rodríguez-Garzón, M Martínez-Fiestas, A Delgado-Padial, V Lucas-Ruiz Journal of Construction Engineering and Management 142 (11), 04016066, 2016 | 15 | 2016 |
| Gender as a moderating element of customer satisfaction with electronic banking? An empirical study F Liébana-Cabanillas, M Martínez-Fiestas, F Rejón-Guardia, ... The International Journal of Management Science and Information Technology …, 2012 | 15 | 2012 |
| Riesgo percibido en la construcción en España y Perú: un estudio exploratorio I Rodríguez Garzón, B Castilla Rodríguez, M Martínez Fiestas Revista de la Universidad Industrial de Santander. Salud 46 (3), 277-285, 2014 | 13 | 2014 |
| Lealtad bancaria y la medida del riesgo de abandono de los clientes de las entidades financieras JL Rubio, FJL Cabanillas, MM Fiestas UNIE Business Research 2 (1), 67-87, 2013 | 12 | 2013 |
| La simulación empresarial como experiencia relacionada con el Marketing. Una propuesta empírica FJ Liébana-Cabanillas, M Martínez-Fiestas Dos Algarves: Tourism, Hospitality & Management Journal, 44-51, 2017 | 11 | 2017 |
| The effect of consumer concern for the environment, self-regulatory focus and message framing on green advertising effectiveness: An eye tracking study D Gómez-Carmona, F Muñoz-Leiva, F Liébana-Cabanillas, A Nieto-Ruiz, ... Environmental Communication 15 (6), 813-841, 2021 | 10 | 2021 |
| Factores conformantes del riesgo percibido en los trabajadores de la construcción I Rodríguez-Garzón, M Martínez-Fiestas, A Delgado-Padial, V Lucas-Ruiz Dyna 82 (192), 257-265, 2015 | 9 | 2015 |
