| DMO online platforms: Image and intention to visit S Molinillo, F Liébana-Cabanillas, R Anaya-Sánchez, D Buhalis Tourism management 65, 116-130, 2018 | 447 | 2018 |
| Distribución comercial aplicada S Molinillo Jiménez ESIC Editorial, 2012 | 399* | 2012 |
| Conceptualising a digital orientation: antecedents of supporting SME performance in the digital economy S Quinton, A Canhoto, S Molinillo, R Pera, T Budhathoki Journal of Strategic Marketing 26 (5), 427-439, 2018 | 384 | 2018 |
| Analyzing the effect of social support and community factors on customer engagement and its impact on loyalty behaviors toward social commerce websites S Molinillo, R Anaya-Sánchez, F Liébana-Cabanillas Computers in Human Behavior 108, 105980, 2020 | 368 | 2020 |
| Exploring the impacts of interactions, social presence and emotional engagement on active collaborative learning in a social web-based environment S Molinillo, R Aguilar-Illescas, R Anaya-Sánchez, M Vallespín-Arán Computers & Education 123, 41-52, 2018 | 341 | 2018 |
| A cross validation of Consumer-Based Brand Equity models: Driving customer equity in retail brands S Çifci, Y Ekinci, G Whyatt, A Japutra, S Molinillo, H Siala Journal of Business Research 69 (9), 3740-3747, 2016 | 332 | 2016 |
| Social commerce website design, perceived value and loyalty behavior intentions: The moderating roles of gender, age and frequency of use S Molinillo, R Aguilar-Illescas, R Anaya-Sánchez, F Liébana-Cabanillas Journal of Retailing and Consumer Services 63, 102404, 2021 | 281 | 2021 |
| Responsible brands vs active brands? An examination of brand personality on brand awareness, brand trust, and brand loyalty S Molinillo, A Japutra, B Nguyen, CHS Chen Marketing Intelligence & Planning 35 (2), 166-179, 2017 | 244 | 2017 |
| A multi-analytical approach to peer-to-peer mobile payment acceptance prediction Z Kalinic, V Marinkovic, S Molinillo, F Liébana-Cabanillas Journal of Retailing and Consumer Services 49, 143-153, 2019 | 242 | 2019 |
| Understanding the drivers of organic foods purchasing of millennials: Evidence from Brazil and Spain S Molinillo, M Vidal-Branco, A Japutra Journal of Retailing and Consumer Services 52, 101926, 2020 | 238 | 2020 |
| Responsible and active brand personality: On the relationships with brand experience and key relationship constructs A Japutra, S Molinillo Journal of Business Research 99, 464-471, 2019 | 220 | 2019 |
| To use or not to use, that is the question: Analysis of the determining factors for using NFC mobile payment systems in public transportation F Liébana-Cabanillas, S Molinillo, M Ruiz-Montañez Technological Forecasting and Social Change 139, 266-276, 2019 | 200 | 2019 |
| Consumer engagement in an online brand community FJ Martínez-López, R Anaya-Sánchez, S Molinillo, R Aguilar-Illescas, ... Electronic Commerce Research and Applications 23, 24-37, 2017 | 194 | 2017 |
| Organizational adoption of digital information and technology: a theoretical review S Molinillo, A Japutra The Bottom Line 30 (01), 33-46, 2017 | 190 | 2017 |
| Assessment of mobile technology use in the emerging market: Analyzing intention to use m-payment services in India F Liébana-Cabanillas, A Japutra, S Molinillo, N Singh, N Sinha Telecommunications Policy 44 (9), 102009, 2020 | 185 | 2020 |
| Linking the online destination brand experience and brand credibility with tourists’ behavioral intentions toward a destination J Jiménez-Barreto, N Rubio, S Campo, S Molinillo Tourism Management 79, 104101, 2020 | 177 | 2020 |
| The customer retail app experience: Implications for customer loyalty S Molinillo, R Aguilar-Illescas, R Anaya-Sanchez, E Carvajal-Trujillo Journal of Retailing and Consumer Services 65, 102842, 2022 | 166 | 2022 |
| Smart city communication via social media: Analysing residents' and visitors' engagement S Molinillo, R Anaya-Sánchez, AM Morrison, JA Coca-Stefaniak Cities 94, 247-255, 2019 | 157 | 2019 |
| Digital strategy aligning in SMEs: A dynamic capabilities perspective AI Canhoto, S Quinton, R Pera, S Molinillo, L Simkin The Journal of Strategic Information Systems 30 (3), 101682, 2021 | 155 | 2021 |
| The impact of affective and cognitive app experiences on loyalty towards retailers S Molinillo, A Navarro-García, R Anaya-Sánchez, A Japutra Journal of Retailing and Consumer Services 54, 101948, 2020 | 154 | 2020 |
