| We survived this! What managers could learn from SMEs who successfully navigated the Greek economic crisis E Kottika, A Özsomer, P Rydén, IG Theodorakis, K Kaminakis, KG Kottikas, ... Industrial Marketing Management 88, 352-365, 2020 | 142 | 2020 |
| Market-driving strategy and personnel attributes: Top management versus middle management V Stathakopoulos, KG Kottikas, IG Theodorakis, E Kottika Journal of Business Research 104 (November 2019), 529-540, 2018 | 37 | 2018 |
| Why shape a market? Empirical evidence on the prominent firm-level and market-level outcomes of market-driving strategy V Stathakopoulos, KG Kottikas, G Painesis, IG Theodorakis, E Kottika Journal of Business Research 139, 1240-1254, 2022 | 15 | 2022 |
| Through the storm: Mapping Customer–Management Expectations, Interactions, and Interpretations of a social media storm in tourism K Rigopoulos, KG Kottikas, P Rydén, E Kottika, IG Theodorakis The European Marketing Academy Conference, 2022 | | 2022 |
| Industry Complexity, Transiliency and the Human Factor in the Era of COVID-19: The Case of the Supply Chains in the Automotive Sector E Kottika, I Theodorakis, A Özsomer, M Vins, M Karliček, K Kottikas ANNUAL GSOM EMERGING MARKETS CONFERENCE 2020, 205-209, 2020 | | 2020 |
| When figures of speech and provocation went international: scuba diving into consumers’ reactions towards the use of figures of speech in international provocative ad appeal … IG Theodorakis, V Stathakopoulos, CD Koritos, K Kottikas, E Kottika | | 2016 |
| AB1017 Rheumatoid Arthritis in Greece: Patient Journey, Access To Treatment Barriers and Their Impact To Adherence V Stathakopoulos, A Evaggelatos, G Painesis, K Kottikas Annals of the Rheumatic Diseases 75 (Suppl 2), 1249-1249, 2016 | | 2016 |
Ioannis G. TheodorakisParis School of BusinessVerified email at psbedu.paris
