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Subramanian Sivaramakrishnan
Subramanian Sivaramakrishnan
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Giving an “e‐human touch” to e‐tailing: The moderating roles of static information quantity and consumption motive in the effectiveness of an anthropomorphic information agent
S Sivaramakrishnan, F Wan, Z Tang
Journal of Interactive Marketing 21 (1), 60-75, 2007
1272007
The relationship between organizational commitment and market orientation
S Sivaramakrishnan, D Zhang, M Delbaere, E Bruning
Journal of Strategic Marketing 16 (1), 55-73, 2008
672008
Risk perception and risk avoidance: The role of cultural identity and personal relevance
SW Carvalho, LG Block, S Sivaramakrishnan, RV Manchanda, ...
International Journal of Research in Marketing 25 (4), 319-326, 2008
592008
The effect of country-related brand associations and product attributes on attitude toward unfamiliar foreign brands: A schema congruity perspective
SW Carvalho, S Samu, S Sivaramakrishnan
Journal of International Consumer Marketing 23 (2), 135-150, 2011
412011
The effect of cognitive busyness on consumers’ perception of product value
S Sivaramakrishnan, RV Manchanda
Journal of Product & Brand Management 12 (5), 335-345, 2003
172003
The mediating role of knowledge management in translating the firm's learning orientation and market orientation to business performance
D Di Zhang, S Sivaramakrishnan, M Delbaere, ER Bruning
2007 40th Annual Hawaii International Conference on System Sciences (HICSS …, 2007
152007
Critical success factors and outcomes of market knowledge management: a conceptual model and empirical evidence
S Sivaramakrishnan, M Delbaere, D Zhang, E Bruning
Conceptual Models and Outcomes of Advancing Knowledge Management: New …, 2012
132012
The implication of country disposition in consumer response to ingredient branding strategies
S Sivaramakrishnan, SW Carvalho
Journal of Business Research 103, 286-292, 2019
122019
Differential influences of market and entrepreneurial orientations on aspects of firm performance
DD Zhang, E Bruning, S Sivaramakrishnan
Administrative Sciences Association of Canada (ASAC) Conference Proceedings …, 2007
112007
The role of knowledge management in the market orientation–business performance linkage.
S Sivaramakrishnan, M Delbaere, E Bruning
International Journal of Knowledge, Culture and Change Management 4, 775-783, 2004
52004
The role of knowledge management in the market orientation–business performance linkage
M Delbaere, S Sivaramakrishnan, E Bruning
Halifax, Nova Scotia, 2003
52003
Giving an" e-Human Touch" to e-Retailing: An Examination of the Effectiveness of Virtual Salespeople.
S Sivaramakrishnan, Z Tang
Advances in Consumer Research 29 (1), 2002
42002
The impact of technology adoption and knowledge management on the market orientation of organizations
M Delbaere, E Bruning, S Sivaramakrishnan
KM Doctoral Consortium, Queens University Library, 2002
42002
Antecedents to knowledge management: The role of information technology adoption, analytical capabilities, and market orientation
M Delbaere, DD Zhang, S Sivaramakrishnan, E Bruning
Marketing, Technology and Customer Commitment in the New Economy …, 2015
32015
Knowledge Management and the Roles it Plays in Achieving Superior Performance
M Delbaere, D Di Zhang, ER Bruning, S Sivaramakrishnan
Knowledge Management and Competitive Advantage: Issues and Potential …, 2014
22014
Creating an intelligence infrastructure for intelligent organizations
Z Tang, S Sivaramakrishnan
22003
Giving an" E-Human Touch" to E-Tailing: The Moderating Roles of Static Information Quantity and Consumption Motive in the Effectiveness of a Virtual Salesperson
F Wan, S Sivaramakrishnan, Z Tang
Advances in Consumer Research 34, 495, 2007
12007
Consumers' perception of salespeople: The dysfunctional effect of cognitive busyness
S Sivaramakrishnan
The Pennsylvania State University, 1995
11995
The Role of Cultural Identity and Personal Relevance on Risk Perception and Avoidance
S Carvalho, L Block, S Sivaramakrishnan
ACR North American Advances, 2009
2009
RISK PERCEPTION AND RISK AVOIDANCE: THE ROLE OF CULTURAL SIMILARITY AND SOCIAL IDENTIFICATION
S Carvalho, S Sivaramakrishnan, R Manchanda
The Proceedings of the Society for Consumer Psychology 2008 Winter …, 2008
2008
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Artículos 1–20