Brand Valuation and Marketing Assets Assessment–Theoretical Background vs. Contemporary Managerial Issues S Mojsovska Salamovska, M Todorovska International Journal of Strategic Management and Decision Support Systems …, 2016 | 9 | 2016 |
Digital transformation in marketing and business-implications on retail technologies and customer engagement Y Syaglova, S Mojsovska Salamovska DIEM: Dubrovnik International Economic Meeting 4 (1), 215-225, 2019 | 6 | 2019 |
Context-appropriate implementation of blended learning in higher education in Western Balkans R Petrevska Nechkoska, S Mojsovska Salamovska DIEM: Dubrovnik International Economic Meeting 3 (1), 506-518, 2017 | 4 | 2017 |
DIGITAL TRANSFORMATION OF UNIVERSITIES IN POSTPANDEMIC REALITY–EMERGING CHALLENGES FOR HIGHER EDUCATION IN ECONOMICS AND MANAGEMENT S Mojsovska Salamovska | 1 | 2021 |
Financial Perspective in the System for Measuring Organizational Performance–Case Study Food Industry in Republic of Macedonia M Midovska, S Mojsovska Salamovska, D Odzaklieska Iliria International Review 9 (1), 2019 | 1 | 2019 |
ANALYSIS OF ORGANISATIONAL ARCHITECTURE OF SMALL ORGANISATIONS-DOES IT ALLOW BUILDING STRONG LOCAL BRANDS OR PRODUCTS ONLY? S Mojsovska Salamovska, RF Lauterborn DIEM: Dubrovnik International Economic Meeting 2 (1), 646-657, 2015 | 1 | 2015 |
Analysis of Organisational Architecture in Non-Business Organisations for the Purposes of Organisational Development Strategy Design SM Salamovska Bulgarian Journal of Educational Research and Practice, Sofia 87 (No 1), 2015 | 1 | 2015 |
DIGITAL TRANSFORMATION OF UNIVERSITIES IN POSTPANDEMIC REALITY – EMERGING CHALLENGES FOR HIGHER EDUCATION IN ECONOMICS AND MANAGEMENT SM Salamovska International Scientific Conference DIEM 2021, 2021 | | 2021 |
Реконфигурација на хиерархијата на потреби во новата социо-економска реалност и импликации врз конкурентноста на локалните компании и брендови S Mojsovska Salamovska | | 2020 |
Brand Valuation in the New Socio-Economic Reality–How Measurable the Intangible Brand Equity could be? S Mojsovska Salamovska | | 2020 |
DIGITAL TRANSFORMATION IN MARKETING AND BUSINESS – IMPLICATIONS ON RETAIL TECHNOLOGIES AND CUSTOMER ENGAGEMENT SMS Yulia Syaglova DIEM 2019, https://hrcak.srce.hr/diem 1 (2019), 2019 | | 2019 |
Specifics of Financial Investments Related to the Development and Maintenance of Strategic Marketing Assets TS Snezana Mojsovska Salamovska, Dragica Odzaklieska International Scientific Conference - Next Generation Management for …, 2019 | | 2019 |
USING THE STATCOUNTER AS A WEB ANALYTICAL TOOL TO UNDERSTAND THE WEB VISITORS AND INCREASE THE WEB TRAFFIC V Gligorovski, D Odzaklieska, S Mojsovska Salamovska Proceedings 11 International conference Digital economy and society: shaping …, 2019 | | 2019 |
USING THE STATCOUNTER AS A WEB ANALYTICAL TOOL TO UNDERSTAND THE WEB VISITORS AND INCREASE THE WEB TRAFFIC SMS Violeta Gligorovski, Dragica Odzaklieska International Scientific Conference - DIGITAL TRANSFORMATION OF THE ECONOMY …, 2019 | | 2019 |
Дојдовни Еразмус+ мобилности на Економски факултет-Прилеп S Mojsovska Salamovska Еквилибриум, 7-8, 2018 | | 2018 |
FINANCIAL PERSPECTIVE IN THE SYSTEM FOR MEASURING ORGANIZATIONAL PERFORMANCE – CASE STUDY FOOD INDUSTRY IN THE REPUBLIC OF MACEDONIA DO Marija Midovska Petkoska, Snezana Mojsovska Salamovska FOSTERING SUSTAINABLE DEVELOPMENT IN BUSINESS, TOURISM AND AGRICULTURE IN …, 2018 | | 2018 |
STRATEGIC APROACHES IN FINANCIAL MARKETING MANAGEMENT - A KEY TO REALISTIC MARKETING ACCOUNTABILITY MT Snezana Mojsovska Salamovska International Journal of Strategic Management 2018, 2018 | | 2018 |
PLAIN PRODUCTS–A COMPREHENSIVE ANALYSIS OF CONSUMER PERCEPTIONS VS. BUSINESS IMPLICATIONS FOR COMPANIES Y Syaglova, S Mojsovska Salamovska, M Solntseva DIEM: Dubrovnik International Economic Meeting 3 (1), 621-630, 2017 | | 2017 |
IMPLEMENTATION OF ICT AND E-LEARNING IN HIGHER EDUCATION OF MANAGEMENT AND BUSINESS S Mojsovska Salamovska, R Petreska Neckoska | | 2017 |
Balanced Score Card stakeholders perspective as element for performance evaluation in higher education VG Snezana Mojsovska Salamovska Contemporary Management Challenges and the Organizational sciences, Bitola …, 2013 | | 2013 |